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Founder Vision, Value and Purpose

Webinar Part 1 of 5By Nadim Bitar

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Webinar Part 2 of 5: Alignment of Successors with the Founder Legacy

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Beyond the buildings and market reputation of a family business lies an "invisible hand" that holds it all together: the founder's vision, values, and purpose. While every company starts with a dream, enduring success relies on the principles that guide decisions and the "why" that fuels existence. However, a critical challenge remains—transforming these principles from a feeling in the founder's heart into a clear compass for the next generation. To ensure a legacy survives, these core pillars must be not just thought, but written, communicated, and lived.

Key Insights

  • Vision: The picture of what the company is meant to be—not just making money, but building something that matters
  • Values: The principles that guide decisions and shape culture every day—honesty, quality, respect, innovation
  • Purpose: The "why" that keeps the company moving, even in difficult times
  • Communication: These principles must be written, taught, and lived—not just carried in the founder's heart
  • The compass for today and tomorrow—guiding the business through succession and beyond

Family Business Legacy and Succession Series

This video is part of our comprehensive series on family business legacy and succession planning. Each session explores critical aspects of preserving your family's vision while preparing for the future.

Build a legacy that lasts—where vision, values, and purpose guide every generation.

About the Author

Nadim Bitar
Mindset, Leadership Coach, and Consultant.

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